Barbara Wold is an internationally known speaker and authority to the retail, consumer, tourism and hospitality industries. More than 40 years of firsthand experience in executive and sales management, marketing and repositioning have made Ms. Wold a sought after speaker. Barbara is an authority on building business through customer driven strategy and maximizing human assets.


Her areas of expertise include customer experience, marketing strategy, consumer buying patterns, building business relationships, image, sales and service quality, public relations, redevelopment and tourism, which truly make Wold a master. Ms Wold is a highly polished speaker, her presentations are dynamic, content rich, humorous and to the point. She has the ability to captivate audiences with her stories, as she inspires, motivates and educates. Barbaraʼs thought-provoking ideas will renew your groupʼs enthusiasm while keeping your organization motivated and enlightened long after she's left the floor.  With Barbara Wold, you'll never get a canned presentation. She researches your distinctive organization, then custom-creates a presentation to address your every need. Whether you need a keynote presentation, a three-hour workshop, or a day long, roll up your sleeves kind of session, you need Barbara Wold. Barbara also works with many downtowns and cities that are going through revitalization to boost their economic viability. She helps them understand that as the composition of American households continue to shift, so will the mix of retail, in order to succeed and connect to neighboring communities. Ms Wold also works with airport revenue, the airlines, duty-free, state tourism conventions and travel professionals.


In an average year Ms Wold presents over 60 speeches around the globe and has "WOWED" over 950,000 people from 49 of the United States, Puerto Rico, Guam, Canada, Mexico, Singapore, China, Hong Kong, Philippines, Japan, Indonesia, Malaysia, India, Colombia, Brazil, Venezuela and the United Arab Emirates. Barbara is also a representative for the International Council of Shopping Centers (ICSC). Barbara never speaks behind a podium, never bores an audience, she is funny, inspiring and a great storyteller. Plus,she always shows your attendees an entirely new way to do businesses that no other speaker has ever shown them.